The Bailey Group – 'It' for IT!

When it comes to IT, The Bailey Group are 'it' within the FMCG market! Embracing the opportunities and efficiencies afforded by e-commerce and field sales automation, often ahead of our clients, we provide sophisticated distribution tracking as well as instant access to all customers. Effective information technology, rapid and flexible communication, together with the skills to best utilise it, are the key to the future. At The Bailey Group, we constantly evaluate our systems and software requirements, maintaining necessary upgrades to ensure the highest level of service to both our principals and customers.

Our valued business partners Include:

  • Vodafone
  • AcNielsen
  • Dell
  • Commander
  • Cognos
  • Microsoft
  • GE (EDI)
  • Aztec
  • Imate

Technology In-store

The comprehensive information you need, delivered in the most efficient, secure. And time and cost-saving way!


Utilising GPRS Data Transfer

The Bailey Group merchandisers are equipped with PDA's, enabling them to Transfer Work schedule and results after completing a store visit, utilising GPRS and Xml platform, enabling timely communication with date transfers every 10 minutes.

Our technology delivers convenient and secure store level data, giving the merchandiser access to:

  • Journey/Call plans
  • Q&A / Survey's
  • Ranging by product
  • Facings by product
  • OOS Entry & Exit by product
  • Planograms
  • Orders
  • Distribution by banner, by state
  • New line introduction progress (speed to market)
  • Promotional compliance
  • Over and above work completed. e.g Off - locations including photos
  • Update Personal Profile. Delivery Address and Instructions
  • All Payroll information. Time Travelled/Kilometres. And Time by task
  • Messaging
  • Photos
  • Store Signature
  • Multimedia brand / marketing presentations
  • Competitor Activity

Fast, efficient, effective!

Cost-effective reporting – gives you the most cost-effective methods of keying reports, messaging, mobile call costs, chasing outstanding compliances - both labour and phone costs.

Printing & Postage - Eliminates printing and postage costs associated with manual process.

Payroll - processing and compiling cost savings.

Instant messaging - reduces telecommunications costs.

Ability to schedule work and budget - time in store, time by client, activity achieved by minimising cost blow outs.

Client Benefits - Providing our current clients with timely comprehensive reporting.

  • Enhance client compliance with sales & marketing objectives through improved execution
  • Ensure compliance with promotions and planograms
  • Enhance product distribution and reduce out of stocks

Analyse - Provide better decision-making capabilities - Ability to measure merchandiser efficiencies by time, by states, by store.

The Bailey Group Competitive advantage - Latest tech., instant compliance reporting. The only company in Australia to have 600 PDA's with realtime transfer from store using GPRS.

TRACS (Tactical Routine Adhoc Compliance Scheduling)

The Bailey Group is proud to offer their In-house developed application, specifically designed to automate and gain efficiencies in the field, and analyse field activity. Includes call/journey planning, territory management, survey management, allocation of objectives, tasks and activities, promotions management, product management, asset management.

Reporting

GPRS PDA transfers after each store visit shortens the information cycle, so you get the information you need, in the shortest possible time. Quality data can be captured cost-effectively and analysed so that relevant, up-to-date reports can be generated. These capabilities can provide you with effective insight into a range of operational criteria such as distribution, pricing, discounts, shelf displays and out-of-stocks.

Based on a Microsoft SQL Data Warehouse, Dashboard reporting gives a snapshot of your products and performance in store. With the ability to drill down by State, Account, Store and further by Category or Product. graphical charts are available based on historical data, which makes for easy trend analysis. The ability to export reports as PDF, Excel for further analysis, allows both you, our client, and The Bailey Group to make more informed decisions to improve field force productivity.